Countertop vs Floor Displays for Specialty Markets and Delis

Specialty markets and delis should use countertop displays for a compact neighborhood convenience offer and floor displays when repeat traffic supports a fuller self-service category.

Countertop works when

  • service and food-retail space is tight
  • the assortment is small and reader-focused
  • the store is testing demand

Floor works when

  • reader powers need broader coverage
  • sunglasses have proven commuter or seasonal demand
  • customers have room to browse away from the service counter
  • the category generates repeat reorders

Protect service flow

Do not choose a format that forces eyewear browsing into the food-service or checkout path.

Continue: Specialty Markets and Delis resource center.

How Holidays, Tourism, Local Events, And Gift-G...
How Fashion Drops, Travel Seasons, Holidays, An...