How Semester Starts, Graduation, Athletics, Orientation, And Campus Events Should Change the Eyewear Assortment

Campus stores should use the academic calendar to change inventory depth around predictable traffic while keeping a smaller functional eyewear core between peaks.

Semester starts and orientation

High general-merchandise traffic can justify extra refill inventory.

Graduation and family events

Visitor demographics can increase both readers and sunglasses.

Athletics and outdoor events

Sunglasses can require more depth during bright outdoor periods.

Reset between peaks

Reduce event inventory and use reorders to improve the next academic preload.

Continue: College and Campus Stores resource center.

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