Major Frames Wholesale

Major Frames Wholesale Eyewear Program

Major Frames supplies independent retailers with reading glasses, sunglasses, sun readers, displays, and replenishment support through a wholesale program designed around the store's footprint and customer mix.

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Build the category around the store

The opening order should establish enough assortment to create a real test, while the service model should make it easy to see what sold, identify functional gaps, and improve the mix on reorder.

What the program should solve

Choose the Footprint

Select a floor or counter format based on available space, expected demand, and how much browsing room the store can support.

Plan the Assortment

Balance readers, sunglasses, styles, colors, and reader powers around the store rather than applying one generic mix everywhere.

Launch and Observe

Treat the opening assortment as a starting hypothesis. Watch sell-through, empty positions, customer requests, and staff feedback.

Replenish and Improve

Use reorders to deepen proven demand, correct power-level gaps, and reduce inventory that repeatedly sits.

Related Retail Insights

See Whether Major Frames Fits Your Store

Tell us about the store type, available footprint, customer base, and current eyewear setup. We can recommend a starting program and explain the approval process.

Apply for Wholesale Access