Travel centers should use countertop displays for a limited convenience offer and floor displays when driver and traveler demand supports meaningful breadth in both readers and sunglasses.
Countertop works when
- general-merchandise space is limited
- the location is lower volume
- the store wants a small test
Floor works when
- reader-power coverage matters
- sunglass demand is strong and recurring
- the store has enough browse space
- holiday and road-trip traffic supports deeper inventory
Keep quick shopping intact
The larger format should still be simple to navigate and easy to replenish during travel peaks.