Who Should Own the Eyewear Category Inside Hospital Gift Shops?

Hospital gift-shop eyewear should be owned by the gift-shop manager, buyer, or auxiliary retail leader, with shop staff maintaining the display.

Category owner

Own reader-power range, sunglass depth, accessible fixture placement, pricing, and reorders.

Staff role

Refill powers, straighten frames, report repeated customer requests, and keep the display accessible.

Keep roles nonclinical

Retail ownership should remain separate from clinical care; staff do not diagnose or prescribe reader powers.

Over-the-counter readers are not a substitute for professional eye care or diagnosis.

Continue: Hospital Gift Shops resource center.

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