Gift-shop eyewear should be owned by the buyer, store manager, or retail director responsible for accessories and visitor merchandise.
Buyer role
Own assortment, reader-power breadth, seasonal sun depth, fixture size, pricing, and reorders.
Sales staff role
Reset frames, refill backstock, keep the mirror area usable, and report visitor requests.
Use seasonal feedback
The owner should use holiday, tourism, and event performance to change the next buy rather than simply repeat it.
Continue: Gift Shops resource center.