An independent retailer should name one person who owns the eyewear category end to end. In many stores that will be the owner, buyer, or store manager.
The owner should control
- assortment
- display size and placement
- pricing
- reorders
- inventory aging
- expansion or reduction
Staff routine
Front-line staff only need to reset the display, refill backstock, and report customer requests or stockouts.
Why one owner matters
A small category can disappear between departments when no one is responsible for the next action.
Continue: Independent Retailers resource center.