Who Should Own the Eyewear Category Inside College and Campus Stores?

Campus eyewear should usually sit with the general-merchandise buyer or store merchandising owner, with floor staff responsible for basic display maintenance.

Buyer role

Own reader-versus-sunglass mix, fixture size, pricing, academic-season adjustments, and reorders.

Store staff role

Reset the display, refill from backstock, and surface demand around orientation, athletics, graduation, and family traffic.

Vendor role

Support assortment planning and replenishment using the store's actual data.

Continue: College and Campus Stores resource center.

How to Build a Simple Eyewear Reorder Worksheet
How to Plan Sunglass Depth Before Peak Season