One buyer or category owner should own the coastal eyewear program, while store staff own quick rack resets and the vendor supports assortment and replenishment.
Category owner
The owner or buyer should decide display size, reader-versus-sunglass mix, seasonal depth, retail pricing, and expansion.
Store-level routine
Staff should straighten the rack, refill from backstock, flag missing powers or styles, and note damage or unusual demand.
Vendor role
The supplier can recommend assortment changes and replenishment, but internal ownership should remain clear so decisions do not fall between teams.
Continue: Beach and Coastal Retailers resource center.