Golf shops should place eyewear in a visible accessory or guest-essential zone inside the pro shop where customers can try frames without blocking core golf merchandise.
Strong locations
- near sunglasses, hats, gloves, or other wearable accessories
- near a mirror and good lighting
- on a natural traffic path before checkout
- where staff can replenish before tournaments and member events
Avoid
Locations that consume premium club-fitting or core merchandise space without enough demand, or positions inside a checkout queue.
Use the club calendar
Observe placement during normal play and event traffic before making the fixture permanent.
Continue: Golf Shops and Country Clubs resource center.