Convenience stores should place eyewear in a high-visibility travel-essential or front-end general-merchandise zone where customers can stop without blocking the checkout queue.
Strong locations
- near travel essentials
- near personal-care or replacement items
- on the approach to checkout rather than inside the queue
- where a small mirror can be used without congestion
Avoid
Placing the rack directly against the register when customers need more than a few seconds to compare powers or try frames.
Keep it serviceable
The display should be easy for staff to see, reset, and refill during routine store operations.
Continue: Convenience Stores resource center.